Full Coverage Foundation

Rs. 4,500

Rs.4,500

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Color: Vanilla

Overview

Our Liquid Foundation is a full-coverage, dewy foundation for all skin types, including oily, dry, and sensitive skin. The 24-hour long-wear foundation blends well into the skin, almost feeling like a second skin. The formula is designed to hide open pores, blur imperfections, and smooth out the appearance of textured skin. It comes in 5 different shades formulated for both cool and warm skin tones.

How to use

Using 1-2 pumps, apply all over your face with a beauty blender or dense brush. Build coverage as needed.
Pro-tip:
Use 1-2 drops of I am beauty Velvet Finish Primer around the T-zone prior to applying the foundation for a smooth, even look.

Ingredients

WATER/AQUA, HYDROXYETHYL ACRYLATE/SODIUM ACRYLOYLDIMETHYL TAURATE COPOLYMER, PHENOXYETHANOL, PEG-30 DIPOLYHYDROXYSTEARATE, OCTYLDODECYL XYLOSIDE, GLYCERINE, ANHYDROXYLITOL, PROPYLENE GLYCOL DIBENZOATE, NEOPENTYL GLYCOL DIHEPTANOAE, XYLITOL, C13-16 ISOPARAFFIN, HEPTYL UNDECYLENATE, CYCLOPENTASILOXANE, DISODIUM EDTA, DIHYDROXYPROPYL ARGININE HCL, XYLITYLGLUCOSIDE, ALUMINUM STARCH OCTENYLSUCCINATE, ISODODECANE, DIMETHICONE, OCTYLDODECANOL, BUTYLENE GLYCOL, PARFUM/FRAGRANCE, DISTEARODIMONIUM HECTORITE, CL77891(TITANIUM DIOXIDE), ZINC OXIDE,
May contain:
BISMUTH OXYCHLORIDE (CL 77163), IRON OXIDE (CL 77492), IRON OXIDE(CL 77491), IRON OXIDE(CL 77499).

Paraben Free

Cruelty Free

Fragrance Free

Sensitive Skin Safe

Non-Comedogenic

Foundation That Looks Like Skin

Flawless Coverage, Refined Finish

Confidence Starts with Your Base

Our full coverage foundation perfects the complexion while maintaining a natural, skin-like appearance. Designed to smooth, balance, and enhance, it delivers coverage that feels comfortable and looks effortlessly refined.

Cruelty Free

Never tested on animals. Our makeup is created with compassion, ensuring beauty without compromise.

100% Organic

Made with carefully selected, skin-friendly ingredients to keep your skin comfortable, nourished, and healthy.

Paraben Free

Our products are free from parabens and unnecessary additives — delivering purity, performance, and peace of mind.

Halal Certified

Formulated in accordance with halal standards, ensuring purity, integrity, and mindful beauty you can trust.

Comfort you feel

Full coverage

Skin-like finish

Your Everyday Essential

Skin-Perfecting Coverage

Our foundation blends seamlessly into the skin, delivering smooth, even coverage without heaviness. Developed with precision and care, it’s makeup designed to perform beautifully while respecting your skin.

1. Is this foundation suitable for daily wear?

Yes. Its lightweight formula is designed for comfortable, everyday use.

2. Will it feel heavy or cakey on the skin?

No. Despite offering full coverage, it feels breathable and natural on the skin.

3. Is this foundation suitable for sensitive skin?

Yes. The formula is gentle and free from harsh additives.

4. Can I build the coverage?

Yes. The foundation is buildable, allowing you to customize your coverage level.

Full Coverage Foundation